A Better Lou

Project description

Glad to share the new website for A Better Lou. A healthcare company based in Arizona that helps men reclaim their strength, energy, and long-term vitality through personalized, physician-led care and education. Built for a 50+ audience, it speaks to those who want to take control of their health and feel younger both physically and mentally. Because age is just a number. It’s not how old you are, it’s how you actually feel. This project was shaped in collaboration with Gary Paulzak, founder of A Better Lou, and became a different kind of experience for me. Not every website needs to be visually extraordinary. Sometimes clarity matters more than complexity. That’s what we focused on here. Stack: Webflow, GSAP & Vimeo API