eCommerce redesign of product grid — Pandora

Project description

Danish jewellery company Pandora wanted a proposal for the online marketing of the company's autumn collection. For this, I redesigned the homepage and navigation, as well as the product display for the handcrafted jewellery. One of the key design decisions was to change the grid layout of products – instead of displaying 4 products vertically, only 3 were shown. This significantly increased the visibility of each product on the page, resulting in a better experience of the jewellery's fine details. Designed at Blackbook — Copenhagen digital design studio.