Gen — HIGH BRANDING by Lanni Studio

Project description

GEN is a natural supplement brand created to help women awaken their genetic potential. The visual identity was developed with a minimalist and contemporary aesthetic. The typography, color palette, and tone of voice were selected to convey confidence, natural efficacy, and clarity. The slogan "Awaken your cells. Awaken your life" encapsulates the brand's mission: to support women through a conscious daily ritual.