Lorien Finance | Brand Identity

Project description

Built Lorien Finance’s brand identity and social content system from the ground up, positioning it as a calm, trustworthy guide for students and families navigating study-abroad financing. Delivered a complete visual identity (logo, typography, colour and layout rules) and a scalable social media strategy structured into four core content buckets mapped to the brand’s colours—Blue (clarity/trust), Yellow (opportunity), Orange (action), and Green (growth/results).