COCA COLA | I see coke
by Juanma Prieto · Apr 2026
shot
Project description
A built-in Alexa skill that puts Coca-Cola on viewers’ lips every time it pops up on screen, turning over 100 years of product placement in movies and TV shows into an interactive shoppable experience. 1. Just spot Coke on any movie or TV show 2. Say "ALEXA, I SEE COKE" 3. Alexa will reply: "WHERE DO YOU SEE IT?" 4. Say the name of the movie 5. Alexa will have a cheeky reply related to the movie and send a promo code to your registered email to purchase any Coca-Cola product with a 50% discount through e-retailer.
VIDEO

VIDEO

Support this project
Upvote

