Carlsberg x Wimbledon 2025

Project description

Wembledon X Carlsberg Concept Beer" likely represents an innovative collaboration between a sports-related concept (possibly linked to tennis) and the Carlsberg brewery, resulting in a unique beer designed to appeal to a specific audience. The focus on "concept" suggests an emphasis on creativity and experimentation in brewing, potentially making it a limited-edition product that enhances the experience of sports fans. At Wimbledon, tradition reigns supreme — and none more so than the iconic all-white dress code that's defined the tournament for over a century. This year, for the first time in 145 years, one brand has embraced that legacy with unexpected elegance: Carlsberg.