Striptos Gum — A Fresh Identity for Everyday Flavor

Project description

Striptos is a contemporary chewing gum packaging concept designed to transform a simple daily product into a vibrant and memorable brand experience. The project introduces a unified visual system across multiple flavors—Strawberry, Spearmint, Orange, Mastic, and Cinnamon—while maintaining a strong and instantly recognizable brand presence.The design combines bold typography, flavor-driven color palettes, and high-impact ingredient imagery to create clear differentiation between variants while preserving consistency across the product range. Each pack is crafted to communicate freshness, energy, and flavor intensity at first glance, supported by dynamic promotional visuals and shelf-ready display packaging that enhance retail visibility.By balancing simplicity with strong visual appeal, Striptos delivers a modern FMCG packaging solution that strengthens brand recognition, improves consumer engagement, and creates a cohesive identity capable of standing out in competitive confectionery markets.