PTCL Group | Corporate Values Playbook

by Syed Husnain Naeem · Sep 2026

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Playbookeditorial design internal brandingbooklet designHR Campaign

Project description

PTCL Group — Corporate Values Playbook & Editorial Design An internal brand identity and publication design for the PTCL Group Corporate Values Playbook. Designed to align employee culture through dynamic sunburst backgrounds, energetic pop-art mosaic grids, and custom vector icons—moving away from rigid corporate layouts into a vibrant, magazine-like editorial style. Role: Art Direction, Editorial Layout Design, Vector Iconography & Booklet Mockup Engineering.

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