Recruitment Agency Brand Ecosystem

Project description

Tech Recruit is an award-winning technology recruitment agency connecting leading tech talent with innovative companies across AI, software, robotics, life sciences, and beyond. For the project, Zajno created three regional websites for the LATAM, US, and European markets, all connected through one overarching branding ecosystem. The core branding challenge was to make each market feel distinctive without breaking the visual connection between them. We developed a flexible identity built around a shared visual language, with individual color palettes helping each regional platform establish its own character while staying instantly recognizable as part of Tech Recruit.