Visual Identity for an AI-Powered Design System
by Zajno · Feb 2026
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Project description
OPTIKKA is a platform built to systemize creativity. Instead of treating design as a sequence of manual steps, it turns it into an intelligent, automated framework where marketing assets are generated, organized, and scaled with precision. For this project, we didn’t just design a website—we shaped the visual identity behind the product. The challenge was to express a system that expands rapidly without losing control.
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