HATAY – Ancient City Branding & Identity Concept

Atakan İlke Demirdaş
by Atakan İlke Demirdaş · May 2026
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HATAY – Ancient City Branding & Identity Concept

Project description

"HATAY" – Ancient City Branding & Visual Identity Concept A comprehensive branding and visual identity project designed for the historical city of Hatay, Turkey (historically known as Antioch). The core emblem integrates the iconic historical Hatay Bridge with intricate circular patterns inspired by ancient Roman mosaics and vitray art, symbolizing the intersection of diverse cultures and deep-rooted heritage. An upward-pointing arrow subtly flows through the outer rings to represent resilience, forward movement, and future vision. This submission showcases the adaptability of the identity across diverse scales—ranging from premium corporate gift medals/plaques finished in brushed bronze to massive, monumental city-entrance stone archways. • Tools Used: Adobe Illustrator (Vector Logo Design & Geometric Layout), Adobe Photoshop (High-End Architectural Mockups & Material Rendering) • Concept: Cultural heritage, ancient mosaics, architectural monumentality, and modern civic identity. • Deliverables: City Emblem, Corporate Identity, Government Stationary Assets, and Monumental Wayfinding/Signage. Open for civic branding, large-scale corporate identity projects, and remote agency collaborations! Contact: [E-posta Adresin veya Sosyal Medya Linkin]

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