Enter The Void Festival Identity

Project description

The void calls. We answered. https://www.behance.net/gallery/223546503/Enter-The-Void-Festival-Identity The Polytechnic Institute of Cávado and Ave (IPCA) commissioned a collaborative team of educators, professionals, and emerging creatives to design the identity for Enter The Void Festival 2024—a national cultural platform hosted at Teatro Jordão in Guimarães. The brief called for a bold, contemporary identity that would celebrate fearless creativity, encourage risk-taking, and resonate with a new generation of multidisciplinary thinkers across art, design, architecture, cinema, and sound. Deliverables: Teaser Motion, Print, Social Media, Concept Sketches Credits: Client: Polytechnic Institute of Cávado and Ave (IPCA) Primary Credit: Cristina Coutinho Design Lead: Ana Moreno Motion Designers: Francisco Modesto, Célia Lobo Machado Designers: Thialison Silva, Luís Morais Social Media: Libânia Freitas Video Editing: Catarina Faria, Nuno Moreira Music: Moderno by Glockenwise Technical Support: Cristiano Oliveira, David Oliveira Theater Photos ©: José Campos (2022); O Revelador (2015) The approach to this leap into creative uncertainty Rooted in a student-led concept, the final identity was built around a central metaphor: the leap of faith, a symbol of the vulnerability and courage inherent in every creative act. The visual system explored the tension between control and chaos: fractured editorial grids, kinetic typography, and high-contrast human silhouettes portrayed the emotional freefall into uncertainty and hope. Risograph printing introduced raw, analog texture into the print communication, which was later translated into motion graphics through layered overlays, camera shake simulations, and rhythm-driven type behaviors. This analog-to-digital aesthetic reinforced the identity’s physicality while amplifying its visceral tone. Every frame invited viewers to abandon comfort and embrace transformation. Impact and Growth Enter The Void Festival is emerging as a national cultural landmark. The new identity catalyzed engagement across Portugal, helping the festival reach a cumulative total of 26 national speakers and over 200 attendees across its recent editions. It sparked a balanced-growing creative movement that continues to challenge the boundaries of Portugal’s academic and professional ecosystems in the North. Participants described the experience as “an adrenaline shot of creativity” and “one of the most daring and necessary cultural movements of the year.” Today, the festival stands as a benchmark for inclusive education and creative courage—proving that the future of design isn’t automated; it’s audaciously human. Keywords: Festival branding, visual identity design, cultural branding, contemporary graphic design, motion graphics, experimental typography, risograph printing, poster design, editorial design, kinetic typography, arts and culture festival, Portuguese graphic design, student-led project, analog textures, experimental branding, event identity, bold visual communication.