Booma Studio | Visual Identity

Project description

What happens when the Arabic word for owl becomes the foundation for iconic design? Booma Studio's identity explores this beautiful intersection of language, symbolism, and strategy. Taking our name from "بومة" (booma), which means owl in Arabic, we live by one simple philosophy: "Make it iconic." We needed a brand that honored our linguistic roots while embodying the owl's legendary wisdom and keen sight. The result is an identity system that transforms a traditional symbol of insight into a modern mark that truly sees what others miss. For a studio dedicated to making design iconic, every element had to work harder, from the multilingual wordplay that connects cultures to the clean, contemporary execution that makes timeless wisdom feel fresh and relevant. This is branding that tells a story worth remembering.